about
Who makes Fazly
A short, checkable answer to the questions worth asking before you send photographs of your face to a stranger’s server.
The company
Fazly is built and published by AKES Solutions Limited, a company registered in England and Wales, number 17091947, at Unit 501 Leroy House, 434-436 Essex Road, London, United Kingdom, N1 3FY. That number is searchable at Companies House and it is the same one on the privacy policy and the terms.
It is a small team, not a large one, and there is no venture money behind it deciding what the app has to become.
Why it exists
There are a lot of apps that will put a number on your face. Almost all of them tell almost everybody the same thing, somewhere around seven out of ten, because a flattering number is easier to sell than an accurate one. A score that was always going to be that score tells you nothing, and a plan built on top of it is decoration.
Fazly is built on the opposite bet: that the number is only worth anything if it could have come out differently, and that what you do with it matters more than the number does. So the scan returns seven scores and the thirty measurements under them, it says which single area is worth your attention first, and it turns that into a routine you can actually work — the part that changes anything. An honest scorer that hands out fours is worth more than a kind one that hands out sevens.
How it is paid for
By people buying it. There is no advertising in the app, and nothing you give it is sold. The scan and your overall score are free; the full breakdown, the roadmap and the rest of Pro are what you pay for, and the terms say exactly which plans exist.
There is no free trial on any of them. The weekly plan opens at a reduced price for the first week, which is a discount and not a trial — money moves on day one, and we would rather say so here than let you find out on a statement. Billing is handled by Apple and Google, so cancelling happens in your own device settings and never requires asking us.
What it does with your photographs
They are used for the analysis and deleted within seven days. They go to the provider that scores them and to nobody else, they are never shown to another user, and they are never used to train anything. There is no face recognition anywhere in Fazly — nothing in it tries to work out who you are, match you against another photograph, or build a template of your face. It measures proportions, returns numbers, and throws the picture away.
You can delete your account and everything in it from inside the app or from this website, without emailing anyone. The privacy policy names every company your data actually reaches, with a link to each one’s own policy — including the ones it is uncomfortable to list. That list is checked against the code by a test rather than maintained by memory.
About the writing
The guides on this site are published by AKES Solutions Limited rather than under an individual byline. We would rather attribute them to the organisation that stands behind them than invent a persona, and everything in them is either something the app does — which you can check — or a claim about faces that says where it comes from.
If something in them is wrong, write to support@fazly.app and it will be corrected rather than quietly left.
Getting in touch
support@fazly.app, read by a person. The support page answers the questions that arrive most often — what happens to your photographs, a scan that failed, subscriptions and account deletion.